There are so many areas of public relations and you may not realize it, but you want a specialist in your field for the most part. Not all PR is created equal so finding an expert in your area is a good way to make sure you’re getting what you need. In this discussion we’ll speak with Anthony Hayes, president and founder of The Hayes Initiative, a boutique, certified LGBTQ-owned and operated public affairs and strategic communications firm in NYC. His 18 years of experience in the field have found Anthony serving on Hillary For America’s nation advance team specializing in crisis management and spending two years as vice president of Public Affairs and Policy at GMHC, the nation’s leading and first HIV and AIDS service organization.
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